Quote:
Originally Posted by thatsagoodpoint
I can see a 4 door version of the 1 series coming out soon taking the place of the 3 series as the new BMW entry level luxury sedan.
===========
Yeah they want to release a '2 Series Gran Coupe' so yes, that is the plan..
|
The original 1 series in Europe is a 4 door, so it's a no brainer to eventually bring it here as the market segment replacement for the original 3. The 3 series has now moved up market. It now occupies the market segment once occupied by the original 5 series. The 3 is bigger, has more premium features, is more expensive, and appeals more to the affluent 30's to mid 40's family buyer. The days of the affordable well equipped entry level 3 series geared toward the 20's to 30's youth market has officially become nostalgia.