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I disagree on the fact that the car is almost the same as the E60 M5 and doesn't offer anything new! I have driven it last week and IMO it is nothing like its predecessor.. it is different in many ways. You can feel the evolution that has been brought along with it.
Bottom line, every car caters to a specific consumer segment.. An M car is not a GTR nor a Ferrari.. it doesn't aspire to be. M cars offer a complete package that only M drivers appreciate and competition envy and Yes people will continue to buy them. Only time will tell.
Yes, other brands could offer more power and rawness, but they miss out on the overal everyday Ultimate Driving experience.
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