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Originally Posted by Frosty
Quote:
Originally Posted by mhabs
Wow....excellent articulation of the key issue: no major innovation engine wise, unlike every precedent generation of M cars, yet BMW is still charging a premium price. Also the reason why the new M cars are losing more than 50% of comparison tests (vs close to 0% in prior gens) - the competition has moved forward, BMW hasn't.
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BMW is moving like Toyota. Top priority is expansion (China) and units (China).
~Frost |
You hit the nail on the head.