Quote:
Originally Posted by heavyD^2
The masses will never been confused with people of good taste. I'm not sure working with Toyota on a car like this (I do not believe that happened) would ever be considered a bad thing as they know a thing or two about selling compact cars;
2018 Toyota Corolla US sales: 280,886
2018 Audi A3 US sales: 18,305
That said the current generation of A3 is at the end of its cycle and did sell in numbers over 30k in its first few years. You can understand why BMW would want a piece of that pie as current 2 series sales in the USA are miniscule.
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I’m sure if that’s the path they want to take why not? However, as a performance luxury brand, I think it only serves to water BMW down, which is what they have been doing the past 5 years or so. There are still beacons of light but I feel they may be disappearing too. I guess that’s why I ended up with Porsche after my last BMW. I’m still holding out hope.