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      02-13-2023, 06:59 AM   #24
vbb
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Drives: 2022 M4 manual
Join Date: Jul 2007
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I see value in PPF and ceramic coating, and spend a fair amount of my time (and a not insignificant amount of money) buying detailing tools and products. I've always valued having a clean car, going back to when I first started driving over 25yrs ago. I've also bought and sold many cars over that time period, and tend to pride myself on the fact that if I buy a used car, I resell it in better condition than when I bought it. I would love to buy a car from a guy like me, if that makes sense.

I started this thread because over the past 7-8 years, I've really seen the pro detailing marketing machine explode. You've got people who had never even heard of the "two-bucket method" now extolling the virtues of PPF and ceramic and why they need to spend $5K getting their Tesla Model 3 done and why anyone who doesn't is crazy. And again, the marketing has people convinced that they're going to get a big return on their vehicles when they go to sell because they've spent all that money upfront protecting their paint. My theory is that they're not going to get any more money than the guys that have always treated their cars with care have gotten, because the used market is largely about how the car looks, how it drives and how much mileage is on it.

I don't think PPF is a "scam," I just think it is the benefit of some clever marketing spin. If you want to spend $5K (or more) getting your entire car wrapped, you're doing that more for YOU than for the resale value. But again, I wasn't sure if maybe I was just in my own world with this, and if others were readily paying thousands more for used cars with PPF installed, or if they were seeing maximum resale values when they went to sell or trade their cars.
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